What People Are Saying….

Ludvig is one of very few people online who provides REAL advice and strategies that actually will make a difference with your life.

Breaking out of Homeostasis has truly helped me to expand the limits of my comfort zone and heavily reduced procrastination in my life.

~Erik Nilsson


This is an epic work that any successful entrepreneur, internet marketer or business person should pick up and apply right away. Ludvig specifically teaches you how to stay adaptable and continually evolving as you age by removing bad habits and rewiring your brain’s reward system. There is also ample instruction on understanding when you should trust your intuition and when it’s best not to. There are also insights into developing your neocortex for higher order thinking while suppressing fear to become bolder and more charismatic. He also teaches you how to expertly spot and observe patterns in day to day life. I know for a fact, overcoming self imposed limitations through pattern recognition is an important key to living an exceptional life.

~Jay Campbell


This is an amazing compendium of time-tested ways to one-up yourself. It made me realise that those moments of mental wakefulness, clarity and decisiveness that I’ve fleetingly experienced can be cultivated. Ludvig shows exactly how to do that with habits, activities and practices he has worked through himself.

The main premise of this book is breaking out of homeostasis, that is, breaking free of your brain’s tendency toward energy preservation, a mechanism that’s severely unsuited for modern times. This is done through exercise, prefrontal cortex activation, mental toughness, reflective practices among many other things.

This is not an easy book to read. You won’t finish and suddenly feel super fun and happy. No, you’ll work through it slowly, making lots of notes, highlights and bookmarks, constantly asking yourself ‘how can I apply this?’. This is definitely a book I’ll be coming back to over the years.



This is a fabulous book. Totally inspiring and packed with practical tips to prevent you sleepwalking through life.

If you aspire to more than you have. If you want to break free from the pack and achieve your goals, this book will help you create the right mindset. One of the best books on the topic I’ve read (and I’ve read a lot).

~Karim Harbott


Since discovering Ludvig’s blog 5 years ago I have been consistently applying the principle of Breaking out of Homeostasis. The concept and theory of the BOOH is probably the most actionable and influential self-development advice I’ve got in my life.

+ BOOH is based on science and deep research. You will understand WHY we act the way we act & HOW to take control of your mind and body
+ Over 100 actionable tips you can apply to your daily routine and increase your energy levels, motivation and performance.
+ If I should read only 1 self-development/psychological book in my life I would go for Ludvig’s BOOH.

Stop wishing for life to be easier. Become stronger through Breaking out of your Homeostasis.

~Vojtech Krajsa


Among one of the best self-improvement books I’ve read. Surprising that it comes from such a young author. In the same league as authors such as Nassim Taleb. I wish I had this book 20 years earlier but better late than never!

There are also other ideas and practical suggestions that may interest a learner of mental models:
– how to cultivate the winner effect (plus it’s pros and cons)
– why the fastest way to change your mood is through physical activity, and not thinking
– methods to raise mental resourcefulness
– How the amygdala plays a role in your intelligence

I highly recommend reading the book AND begin applying some of the principles.

~Newvick Lee


I’ve surrounded myself with creative and ambitious people for the last 7+ years. But, nothing has come close to shifting my entire world view like Ludvig’s work has done for me. My internet publishing business has succeeded largely because of Ludvig’s generosity in spilling the secrets of homeostasis.

~Stefan Taylor


Ludvig managed to gain a great understanding of human brain and behavioral patterns, and come up with the ways in which you can detect bad habits and change them to your advantage (by hijacking your cognitive biases). The topic itself might not be new, but almost all material presented in the book, is. There is so much new, original, and practical advice here that, even if you never do so, you will feel an urge to pick up the pen and paper and note down the things you should implement ASAP. Under Mortimer Adler’s ‘classification’, this is definitely a practical book which requires you to practice the skills described. Just pick up what’s most relevant to you, make it a habit, and come back for more.



I have been reading Ludvig’s website for several years so its no surprise I love this book. Why do I love the author’s philosophy/blog and book? Because he isn’t a self-help author, he is an individual like all of us who has figured out a methodology of actually improving his life.

The backbone of this work is that the human body and mind, are mismatched for modern society, this mismatch leads humans to staying in homeostasis where we are destined to repeat our failures. Ludvig argues that breaking free of our natural tendency to maintain the status quo is the key to achievement.

~Danny Nixs


I’ve been reading/following Ludvig for several years and his writing never ceases to provide clear, actionable advice. Will definitely be reading this over and over and using the information inside to continue to move my life, business, relationships to a higher level.

~Amazon Customer


Absolutely amazing book. If you’re looking for a resource that helps you master your body and mind, look no further, everything is included here.

~Amazon Customer


Many others have written great reviews already. I’ll share a small anecdote on how this book changed the trajectory of my relationship, my energy levels, creativity and perspective on life. One of the concepts of this book is ‘Variety’. That to be alive, your brain needs variety otherwise it will go to sleep. I had a chat about this with my wife and we made two simple rules. Rule 1 – never eat at a restaurant twice, we always have to discover a new place every week for date night. Rule Two – every week we have to go to a cool event we’ve never been to before. The result of this is that both of us are high on life, having way more fun than we ever used to, and as a result our brains are fully activated and we’re pursuing our goals with more passion and vigour. It’s been awesome. That’s the positive change that’s resulted from taking action on just this one idea shared in the book. This is what I think the whole purpose of this book is – break out of homeostasis so you can live a better life and win in the outcomes that are important to you.

~David Pita


Easily one of the best personal development books I’ve read in the last few years. Clear and actionable advice on how to realize goals.

~S. Peterson


Great book with a disturbingly clear message. Why is this not in public discussion?

~Clarence Jackson


This book should be in every school. It is the way life works.

~Will Robertson


This is the most in-depth self development book I have read with incredibly concise information on each page. This book will definitely intimidate a lot of people.



Wow. This book was incredible. I read it in one sitting (6 hours). Ludvig combines concepts from a diverse set of fields to make some incredible conclusions. My biggest practical takeaways were:
– regarding burnout due to lack of sleep (I have been independently experimenting with only one meal per day which has resulted in me needed only six hours sleep per night and I was concerned with how this could affect weight training)
– don’t start the day with email
– write a paper do to list before opening a computer
– have a metric that you measure and you are always trying to improve
– the significant detail on feedback loops and neuroscience
– Ludvig’s razor (or could it be named Ludvigs Tazor)

~Shasa Gimblett