To read every day is probably the most important habit a person can have (when you do it the right way).
This post will teach you how to make the most of your time spent reading.
Practical Tips for Life & Business - by Ludvig Sunstrom
To read every day is probably the most important habit a person can have (when you do it the right way).
This post will teach you how to make the most of your time spent reading.

Positive feedback loop of the PFC:
(This positive feedback loop is accurate for almost anything related to reference experiences and creating an upward spiral.)
This post is a summary of W. Somerset Maugham‘s book The Summing Up, in which he writes in an essay-like fashion on a number of topics related to writing and his life. Maugham was a prolific writer who had a lot of smart things to say about a great many things as you will soon see. As I read the book it became abundantly clear that Maugham’s insights to writing, life, of adjusting to the market and learning through trial and error, are all of a very high calibre. He was a disciplined guy.
Even though it is a rather short book (ca 200 pages), it is a no-bullshit-straight-to-the-point kind of book that one does not read lightly. Every page is important and it is easy to lose focus and forgo the point.
Did you know that “we” now sit with both computer and smartphone while watching TV? Apparently people are so used to multitasking that they no longer get above the sensory threshold of stimulation when they’re watching TV alone. That’s very sad news.
The research mentioned here has become big news in the advertising and marketing business. TV companies now act on this and are working their hardest on coming up with new commercial content, in hopes that it will keep the watcher glued to the TV
People’s attention spans are running out of control.

(2, 5, 12 = most important and least known by most people)

Certain businesses are built on the premise that the majority of the customers will not take full advantage of the service to which they are entitled. Netflix is an example of this; the whole structure of their value proposition is that you can view as many movies as you want per month for a fixed price. Of course few people have enough time on their hands to get a real good run for their money. They watch maybe 4-5 movies a months tops. Then we have the guy who has nothing to do but to watch movies – he is getting a reaallly good bang for his buck.
I am that guy, when it comes to buffets.Continue Reading…
You think Bear Grylls is a tough guy? Wait til’ you hear about Jakob Walter.
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“When I arrived at Smolensk, it was raining rather heavily, and my sled could be pulled only with great effort. When I came toward the city, the crowd was so dense that for hours I could not penetrate into the column, for the guard and the artillery with the help of the gendarmes knocked everyone out of the way, right and left. With effort I finally pressed through, holding my horse by the head, and accompanied by sword blows I passed over the bridge. In front of the city gate I and my regiment, now disorganized, moved to the right toward the city wall beside the Dnieper River. Here we settled down and had to camp for two days. As had been reported to us beforehand, we were to engage in battle with the enemy here and also to get bread and flour from the warehouses. Neither of the two reports, however, proved to be true. The distress mounted higher and higher, and horses were shot and eaten. Because I could not get even a piece of meat and my hunger became too violent, I took along the pot I carried, stationed myself beside a horse that was being shot, and caught up the blood from its breast. I set this blood on the fire, let it coagulate, and ate the lumps without salt.“

Click here to read part 1.
Crossing the Alps
No one had expected Hannibal and the Carthaginian army to cross the alps. It wasn’t thought of as a viable option and no army had done it before. Few, if any people, even considered the possibility that it might actually be done. Because it is so rare for us humans to think outside of of our belief systems in terms of our brain and its neural pathways, I find this to be incredibly fascinating. The coolest thing about it is that to this day, no one knows exactly how Hannibal managed to pull off this logistical feat – we only know that he did in fact manage to do it.


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